Is Spotify Gentrifying Podcasting? Inside the Platform Wars

Hey podcast fam! 👋

Josh dropped another super interesting episode where he digs into something pretty surprising—Gen Z isn't abandoning podcasts for TikTok after all! Who knew?!

What we chatted about this time:

• Turns out a MASSIVE 55.9% of Gen Z listens to podcasts on Spotify (whoa!)
• YouTube is climbing the charts at 20.6% (no surprise there)
• The whole "Spotify taking over the podcast world" debate—good or bad?
• Passive listening is totally a thing (dishes, driving, chores—podcast time!)
• TV podcast watching is becoming a legit thing!

Josh got real about the whole "audio vs. video podcast" dilemma too. Spoiler alert: do what feels right for YOU, but video does open doors to more eyeballs!

Report https://podcastindustry.org/2025-gen-z-survey/

What's your podcast listening style? Are you a Spotify devotee? Do you watch or just listen? Drop a comment and let Josh know—especially if you're repping Gen Z!

Don't forget to hit that ⭐⭐⭐⭐⭐ review button if you're digging the show!

Later taters! 🥔✌️

00:00 Introduction to Podcast Viability

01:07 Gen Z's Engagement with Podcasts

03:05 Spotify's Dominance in Podcasting

07:20 The Impact of Exclusivity on Podcast Platforms

10:14 The Importance of Video in Podcasting

12:08 Passive vs Active Listening in Podcasts